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This web site ncihomes.com states the following, "16 Years in Construction Services in Sri Lanka." We noticed that the webpage stated " Through the last decade NCI Homes Private Limited." It also said " Has earn its reputation as a creative and innovative construction institution that offers high quality construction services in Sri Lanka. NCI Homes Private Limited is a well-established Civil Engineering. Currently we are being working on more than twenty ongoing construction projects in various locations of the island." The header had Engineering as the highest ranking optimized keyword. It is followed by Constructions, Architectures, and Home Builders which isn't as ranked as highly as Engineering. The next words ncihomes.com used was House Planining. Designs was included but will not be understood by search engines.